I have been the inspiration and then founder of a start-up, hoppípolla: in the 3 years of activity, between 2016 and 2019 (now I am no longer part of the company) I contributed to bring the project into the houses of over 1500 customers every month.
Now, based on customer needs, I am able to share my experience on various fronts:
- project design, guidelines and general plans;
- scouting and coordination of other professionals to be engaded from time to time (authors, illustrators and artists, photographers, product designers, graphic designers);
- search for suppliers;
- supervision of all production steps;
- development of the correct tone of voice and guidelines for communication (blogs, newsletters, product pages);
- creative guidelines for marketing strategy;
- organisation of an accurate customer service.